NEW YORK, – New York Fashion Week kicks off on Friday, with innovative metallics and fresh florals expected on the catwalks, and designers seeking to find new ways to integrate the city into the star-studded event.
“We’re using New York City as our footprint,” said executive vice president of marketing at WME Fashion Kim Fasting Berg.
Venues will be the Starrett-Lehigh building in West Chelsea, the High Line Nine gallery, also in Chelsea, and 21 Greene in Soho.
The Greene Street space will host NYFW Backstage to give fashion fans a chance to learn what happens behind the scenes – what the promoters call “the grind behind the glamour.”
The space will also host auditions for aspiring models, designer talks, and industry panels, including one on size inclusivity. The week is considered the premiere event for American designers, where they can debut their latest collections and