Tag: luxury brands

FASHION

Meta, Storytelling Opportunities for Luxe Brands in the Metaverse and What Fashion Can Learn From Wendy’s

Maria B. White

Nicola Mendelsohn, vice president of global business group at Meta, knows fashion has always had a story to tell. She also knows the metaverse is the incoming, omni-sensory platform for putting those stories out. And contrary to the industry’s entry into e-commerce, she said, “The fashion industry has actually been really early adopters of trying and experimenting with what the opportunities of the metaverse can be. And there are so many.”

Perhaps as the New York City subway has been seen as a great equalizer, the metaverse also levels the playing field — only, a virtual one. It’s a place where a 13-year-old could be the next Chanel, Anna Wintour isn’t the only habitual front row fixture at runway shows and flitting from one major fashion week to the next isn’t limited to the editorial and influencer elite. What’s more, in a choose-your-own-adventure virtual world where anything is possible,

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FASHION

Pitch Deck Example Verishop Fashion Startup Used to Raise $40 Million

Maria B. White
  • Verishop, an online marketplace for independent and emerging brands, launched in 2018. 
  • Verishop was cofounded by former Snap exec Imran Khan and ex-Quidsi head Cate Khan.
  • Read the 16-page pitch deck the founders used to raise a $40 million Series B round in July. 

When former Snap chief strategy officer Imran Khan and his wife, former Quidsi head Cate Khan, founded Verishop in 2018, they sought to create a marketplace that offered assistance to luxury brands, a clientele they felt had been largely overlooked by bigger online retailers like Amazon and Walmart.  

“We wanted to create a platform that connects these independent and emerging brands with their fans and customers,” Khan told Insider.

Verishop operates as an online marketplace where shoppers can purchase items from independent and emerging luxury brands on their desktop and mobile devices. The marketplace includes features like feeds for collections and items; the ability

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DESIGNER

20 Biggest Designer brands you should definitely know about

Maria B. White

Everyone deserves a little luxury now and then and when it comes to luxury shopping, you have got to get yourself acquainted with the top designer brands out there to fulfill all your needs while staying in trend. From basic tees and formals to bags and even underwear, top designer brands aim to deliver the best blend of style and comfort. And as a bonus, you get to show off. However, there are a million brands out there, all expecting you to spend big bucks. But, the real question is how to make sure you receive products of the highest quality while shopping big labels. To help you ease your luxury shopping experience, here is a list of the biggest designer brands you should know about. 

If you think about it, when it comes to luxury shopping, the goal is to create the most head-turning looks while maintaining the perfect

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DESIGNER

Africa’s coolest fashion designers will soon have their clothes in a s

Maria B. White

When you visit a chic shopping area–say, the Meatpacking District in New York or the Champs Élysée in Paris–you’ll find the best-known luxury brands of our time, from Chanel to Tory Burch. The vast majority were founded by white designers, with a distinctly Western point of view.

Amira Rasool [Photo: The Folklore]

Amira Rasool thinks this is a problem; she’s on a mission to help African designers to take their place among their American and European counterparts. Four years ago, she launched The Folklore, a marketplace that curates top African designers, like Ahluwalia or Thebe Magugu. But on September 7th, the company is expanding beyond single item sales, and will soon be unveiling a new platform called The Folklore Connect that makes it easy for retailers to place bulk orders from these designers to get their clothes in front of new customers.

Rasool grew up loving fashion

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