SHOPPING

TJX sales may surge in 2023 on bargain hunting for top fashion brands

By Ananya Mariam Rajesh and Aatrayee Chatterjee

(Reuters) – TJX Cos Inc is likely to see a strong growth in annual sales as inflation pushes bargain-hungry but brand-conscious customers to off-price retailers offering cheaper deals and promotions.

The expected surge in demand for companies such as TJX, Ross Stores and Burlington Stores Inc follows a dull 2022 in which pandemic-weary consumers refreshed their wardrobes by splurging in U.S. department stores and retailers.

But their spending spree took a blow from soaring prices, forcing a large section of customers to curb their purchase of discretionary items such as high-end apparel.

“Off-prices are a great place to get branded merchandise at much cheaper prices than you would get at the department store or other full price retailers,” Edward Jones analyst Brian Yarbrough said.

Graphic: Off-Price Retail Foot Traffic https://www.reuters.com/graphics/TJX-RESULTS/dwvkdeoempm/chart.png

THE CONTEXT

But heaving discounting may not be enough. Rising demand for

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DESIGNER

Chanel Price Increase in Europe for August 2022

With the Euro hitting a two-decade low and making it nearly equal to the dollar, many tourists, Americans especially, have been greatly incentivized to shop for designer bags in Europe this summer between the price disparity and receiving the VAT refund. Last week the Euro fell below $1, and while this meant considerably price savings, it was clear that it would most likely mean one thing: price harmonizing.

How High Is the Increase for Europe?

Rumor has it that there will be a 10% price increase of Chanel bags across the board in Europe effective this week. Our forum members whose sales associates broke the news this week confirmed this information. chanel-price-increase.1015651/page-771#post-35279559″One member shared that her Chanel Sales Associate in Paris said this price increase would become effective Wednesday, August 10th.

The reason for this increase is the growing disparity of prices for a Chanel bag in the

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